Free SEO tools that
actually work.
Generate meta tags, count words, build slugs and robots.txt files, and check keyword density in seconds.
Explore tools Read the blogOur tools
Pick a tool and start. Nothing you type leaves your device.
Meta Tag Generator
Title, description and Open Graph tags with a live Google preview.
Word & Character Counter
Words, characters, sentences and reading time.
Slug Generator
Clean, SEO-friendly URL slugs from any title.
Robots.txt Generator
Build crawl rules and download robots.txt.
Keyword Density Checker
See your most used words and their share of the text.
Text Case Converter
Convert text to upper, lower, title or sentence case.
Password Generator
Create strong random passwords in your browser.
Lorem Ipsum Generator
Generate placeholder text for designs and mockups.
Backlink Checker Soon
Needs live search data. Coming later.
Rank Tracker Soon
Needs live search data. Coming later.
Site Audit Soon
Needs live search data. Coming later.
Latest guides
Plain-English SEO advice you can use today.
What Is SEO and How Does It Work in 2026?
A plain-English guide to how search engines crawl, index and rank pages, what they reward in 2026, and a simple plan to get started with SEO.
3 min read
How to Do Keyword Research for Free
Learn how to find the right keywords without paid tools, using Google suggestions, Search Console, Trends and a simple spreadsheet.
3 min read
On-Page SEO Checklist for Beginners
A practical on-page SEO checklist covering titles, descriptions, URLs, headings, content, images, links and speed, with tips you can apply today.
3 min read
How Long Should a Meta Description Be? (With Examples)
Learn the ideal meta description length, how Google shortens snippets, and how to write descriptions that earn clicks, with good and bad examples.
3 min read
What Is a Robots.txt File and How to Create One
Understand what robots.txt does, how its rules work, common examples, mistakes to avoid, and how to create and test your own file in minutes.
3 min read
How to Write SEO-Friendly URL Slugs
A practical guide to URL slugs: what they are, why they matter, best practices, good and bad examples, and how to change a slug safely.
3 min read
How Many Words Should a Blog Post Be? Word Count and SEO
Is there an ideal blog post length for SEO? Learn what Google says, how to choose a word count by topic, and how to check length and reading time.
3 min read
What Is Keyword Density? How to Use Keywords Without Stuffing
Learn what keyword density means, why there is no perfect percentage, how to place keywords naturally, and how to check your text for overuse.
3 min read
Title Case vs Sentence Case: Which Is Better for Headlines?
Compare title case and sentence case, learn the main capitalization rules, see examples, and choose the right style for titles, headings and SEO.
3 min read
How to Create a Strong Password and Keep It Safe
Learn what makes a password strong, how long it should be, why you should never reuse passwords, and how to protect your website and accounts.
3 min read
What Is Lorem Ipsum and When Should You Use Placeholder Text?
Learn what lorem ipsum is, where it comes from, when placeholder text helps designers, and why you should replace it before your page goes live.
2 min read